SecureDollar Launches Online Biometric Signature

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SecureDollar.com has launched Sign-With-Mouse, a biometric application that allows online traders and financial organizations to reduce the level of fraud committed through Websites. SecureDollar.com was spun-off from online tournaments provider, GameColony.com, which developed the biometric signature technology over two years ago in response to the growing concern of credit card charge-backs for online purchases.

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SecureDollar.com, a provider of e-commerce security services, has created biometric signature technology that offers online merchants an easy and secure way to capture customer signatures via computer mouse as proof of purchase. The secure application helps minimize e-commerce fraud for online merchants and financial institutions that require the user's actual signature for verification purposes.

Credit card fraud is recognized as being a major stumbling block in the adoption of e-commerce. Charge-backs occur typically in one to three per cent of an online merchant's sales, dramatically impacting merchant's profitability.

Credit card companies, through policy, have sided with the customers and do not reimburse merchants for the charge-backs. Until now, online merchants have had no protection against customers claiming the purchase was invalid.

SecureDollar's Java-based solution allows the user to sign their name within the allotted space on the merchant's website by simply moving their mouse, much like signing a paper with a pen. The signature is converted to a high-resolution JPEG and GIF image, encrypted, and stored on SecureDollar's servers.  

Biometric signature's dynamics are derived from a person's unique muscle memory and the results are quite comparable to the best alternative biometric technologies such as fingerprints or retinal scans. Important biometric information, such as individuals' unique signature dynamics, including timing elements such as speed and sequential stroke patterns, are also collected. These measurements are unique to the individual as is their DNA.

SecureDollar.com clients can access their customer's signatures and related information any time through a password-protected secure administration web site. If there are any disputes, the increasing recognition of electronic signatures by lawmakers may allow the biometric signature to be used as legal and binding proof of purchase, much like a paper-based credit card receipt. The SecureDollar.com biometric signature solution has been continuously improved and proof-tested, live, for over two years.

Leonard Shneyderman, SecureDollar’s CEO, said: "Online merchants are particularly prone to customer charge-backs, as their customers are often unwilling to meet their financial commitments. As there was no off the shelf solution for this industry-wide problem, we focused on creating a secure application that allows customers to securely input their signature with the most common of computer input devices, the mouse.

"The act of signing a document has long been accepted as one's agreement to the contents of 'signed' document. Our 'Sign-Online' technology offers a natural input solution in a secure environment with all the benefits and the social acceptance of a non-intrusive handwritten signature."